Voice will never be the next web
Many are over enthusiastic about the new Voice channel. Including me. Yet the more I talk with companies who have a big stake in retail and data it is clear that at the foundation there are large issues to overcome. Who gets the data? Who owns the shopping cart? When will you need to pay? The solution to these issues lies not with the two main market makers Google and Amazon but with the stake holders brands and organizations. They need to collaborate and form the Voice Task Force to ensure at least a layer of common good. Want to join?